You can get a lot of traffic to your site from twitter. Whenever you publish a post on your blog, you can post a link on twitter along with a question. Thus many people may answer it and get to your site.
Holding contests will also invite a lot of interest. You can announce the prizes that you plan to give away. Thus you can get many visitors to your site and even more twitter followers.
Try using a customized profile background. It looks better. You can get many such free templates from various sites. Also, add a profile picture that talks about your brand. Try to have a convincing profile page with your website information that results in more followers.
Be active on twitter and make useful tweets. Reply to tweets by other people and try to build conversations by asking questions.
Try to increase your followers at twitter. Get people to follow you from your blog. Post there with your blog link. Make it seem interesting and not like you are selling something otherwise no one will have any genuine interest in your website.
You can also make announcements about a newly launched product. You can use twitter to get more sales. You may post discount codes for the products on twitter and allow the code to be used by the first few people. Thus you will get a lot of interest from various people.
You should be careful about posting anything about your business. No one will like to click ads and go to your website. Twitter is a powerful social tool that can increase your followers and provide you regular traffic if you use this tool in the right way.
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